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When should
I hire a trial strategy consultant?
While
cases vary in their type, size, complexity and
budgetary constraints, it never hurts to discuss any
case with a trial consultant – and the earlier the
better. Based on a brief description of the case
and the individual client’s interests and needs, we
will work with you to determine what consultation
and pre-trial research will serve your cause best.
These initial consultations are free.
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How much does it cost to hire a trial
strategy consultant?
It depends. The cost of
trial consulting varies widely based on how much consulting and pre-trial
research you desire. A meeting to discuss case themes or a day of witness
preparation is, of course, far less expensive than a full course of pre-trial
research that includes a telephone survey, focus groups, and a mock trial. We
understand that cost is often an important concern, and we can advise you on how
best to allocate the resources you have. If you decide to conduct pre-trial
research with us, many of our research activities have flexible aspects that can
be adjusted to work within your budget.
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How accurate is pre-trial research at
predicting what will happen at trial?
In our experience, pre-trial
research activities are good predictors of the outcomes of the real trial.
Jurors decide cases based on broad themes, and if the themes of the real trial
are accurately represented in the pre-trial research, then similar results can
be expected. For example, with telephone survey research in criminal cases, if
the percentages voting guilty on the verdict questions exceed 70 percent, we
have learned that chances for acquittal at trial are slim. Mock juries also
have significant predictive value. For example, we conducted a mock trial in
which all three mock juries hung, and in the real trial the jury hung. Trial
consultants do not have crystal balls, but with well-designed, prescient
pre-trial research, you can get a good idea of what is likely to happen at
trial.
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How often do you win?
We win more than we lose.
More specifically, we facilitate predictability by illuminating what the future
is likely to look like. We address this question in all of our pre-trial
research projects: What is most likely to happen at trial? Then, decisions
about whether or not to proceed to trial, and how to feature case themes at
trial, can be made in a more informed way.
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How much time do trial consultants need to conduct pre-trial research?
Because trial consultants
offer a wide range of services that are useful at various stages of trial
preparation and trial, it is usually beneficial to discuss your case with us in
the early stages of trial preparation. Although early is always best, we
understand that assistance is often needed last-minute and when necessary we can
act quickly. Theme discussions, witness preparation, and general case
consultation can be done on a few days’ notice. Pre-trial research, such as
focus groups and mock trials, can be conducted on as little as four weeks’
notice, and large-scale telephone surveys can be conducted on as little as six
weeks’ notice.
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Will the work I do with a trial
consultant be discoverable? Can a trial consultant ever be forced to testify?
The
work of jury consultants has been protected by the Third Circuit [see In re:
Cendant Corporation Securities Litigation, 343 F. 3d 658 (3d Cir. 2003]. To
help insure this protection, we work with witnesses with attorneys present. We
have never had a problem with discoverability, and we also vigorously protect
the confidentiality of our research (see below) to prevent it from becoming an
issue.
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How do you protect confidentiality?
We take confidentiality very
seriously. When recruiting participants for our research activities, we ask a
series of screener questions (developed in collaboration with the attorneys)
aimed at eliminating any participants who may have a connection to the case or
who may pose a confidentiality risk. Then, all research participants are asked
either to sign confidentiality agreements (on-site research activities) or to
pledge confidentiality (telephone surveys). In over 20 years of running
research activities, including high profile cases, we have not had a problem
with confidentiality.
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